Unlock The Secrets of Custom Soft Home Decor

Soft Furnishings Blog

We believe your windows deserve more than just a view—they deserve to reflect your unique style and personality. Our passion is helping you create custom window treatments that elevate every room and make your home truly yours.

Our Mission:

Empower your inner designer and see how effortless it can be to achieve stunning, personalized window treatments. We’re here to inspire, guide, and support you every step of the way as you transform your windows into works of art.

Hard Window Treatments, Design Dana Newsom Hard Window Treatments, Design Dana Newsom

Unrolling the Facts on Custom Roller Shades for Your Home

Are you ready to transform your living space with a touch of style and functionality? Look no further than custom roller shades! These versatile window treatments offer a sleek, modern solution for any room in your home. Roller shades cater to all your needs, from light-filtering fabrics that create a soft glow to blackout options that ensure a perfect night’s sleep. Their space-saving design rolls up compactly, preserving your view and maximizing room space. With an impressive array of colors, patterns, and textures, you can easily find the perfect match for your decor style. Plus, many options come with energy-efficient properties, helping you save on utility bills while enhancing your home’s comfort. Whether you’re a minimalist seeking a clean look or a design enthusiast craving a bold statement, roller shades offer endless possibilities to elevate your windows and living space.

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  • The Pinched Pleat's owner's Certified Window Treatment Specialist badge
  • The Pinched Pleat's badge verifying that the company is an Industry Partner member of the American Society of Interior Designers
  • The Pinched Pleat's badge identifying the company as Hunter Douglas certified consultants
  • The Pinched Pleat's badge as a member of the Window Coverings Association of America
  • The Pinched Pleat's badge showing the company is a Window Fashions Certified Professional
  • The Pinched Pleat's 2021 Angi Superior Service Award
  • The Pinched Pleat's 2022 Superior Service Award

Meet the Authors

  • Profile photo of The Pinched Pleat's owner and primary blog article author

    Dana Newsom

    OWNER & PRINCIPAL

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    Certified Window Treatment Specialist • Certified Hunter Douglas Consultant • Soft Furnishings Designer

    Dana is the owner and principal of The Pinched Pleat. With a lifetime of fabrication and decorating experience, Dana is the creative force behind the company’s bespoke window treatments. Her impeccable eye for detail and quality has made her a go-to expert for custom window treatments, regularly serving renowned interior designers and homeowners nationwide.

    Dana's articles aim to empower readers to create beautiful soft furnishings that reflect their unique style. She shares her expertise, making stunning window treatments accessible and fun to design. Dana invites you to embark on her creative journey of transforming your spaces - one window at a time.

  • Profile photo of Alathea Wilson, a Design Consultant for The Pinched Pleat and blog article author

    Alathea Wilson

    DESIGN CONSULTANT

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    Interior Design Student • Hunter Douglas Certified Consultant

    Alathea, a Design Consultant and Hunter Douglas Certified Consultant at The Pinched Pleat, is pursuing an Interior Design degree with a Business minor at Indiana University. As Dana's Design Assistant since August 2022, she has developed expertise in client and vendor communication, renderings, presentations, and product research.

    Alathea brings a fresh perspective to every project. She shares insights on the latest trends and practical tips for transforming homes with thoughtful window treatments, aiming to inspire readers with her unique position as both a student and industry professional.